K Medulla shares about creating generational wealth

What is your creative work?

creative director, visual artist

Tell us how you started your business / creative venture?

In 2017, I became co-owner and creative director of the family-owned business, Sip Museum. My team repurposed my grandfather’s building to a creative mind space environment that houses a teahouse, gallery, and studio. The brick and mortar are located in the Adamsville neighborhood. The goal was to create a platform that promotes creative expression, a holistic lifestyle, and community morale. As creative director, I collaborate with other brands and creatives in order to curate events, exhibitions, installations, workshops, and classes for the neighborhood and surrounding patrons. During my journey of creating the Sip Museum, I realized graphic design was never my passion. I changed my focus to creating more fine art, set design, and installation art. I enjoyed tapping into my emotions and experiences, then transforming them into a tangible entity.

How long have you been doing your creative work?

I’ve been a fine artist for 2 years and a creative director for 3 years.

What made you choose this journey?

I wanted to create generational wealth by building Sip Museum. I wanted to wake up every day and be appreciative of living my divine purpose. I was put on this earth to be my authentic self without the constraints of what society feels I should be. I am able to walk in my purpose creating art, inspiring others, and providing a platform for others to be their true self.

What kind of struggles did you face in your journey?

Art as a business is unconventional because society portrays the 9 to 5 corporate lifestyle so heavily in order to succeed. So because this path is chosen by few there are a lot of struggles. The biggest struggle is figuring out how to unlearn this societal mindset and tap into how to create income from creative services. I worked so many corporate jobs and was miserable because I didn’t get to express myself creatively. Being creative is apart of my authentic self. These jobs would exhaust me physically, mentally, and spiritually. So I always felt I wasn’t putting enough energy into my creative gifts. It’s hard to balance trying to be financially stable. Another struggle was starting up a business within the holistic and creative lifestyle. I have to wear multiple hats in order to create a successful business until my business obtains the resources to outsource many of the tasks I must do.

What is one advice you can give to creatives struggling right now?

All the answers you are looking for are inside you. If you shutout all the outside noise, your inner self will prompt your next move. Spend more time with yourself to understand what makes you, you, and live it!

Share a quote you live by. It can be yours or something else that inspires you!

“My soul speaks to me during creation.” -K Medulla

Are there any products you recommend that helped you better your craft?

I recommend using Adobe Creative Cloud programs such as Premiere Pro, Photoshop, Illustrator, and InDesign for building content.

How can people learn more about you and your business?

What are some resources that have helped you succeed?

I recommend Squarespace for artists to build their website on. It has so many third party brands for e-commerce, marketing, and content creation. It provides you a lot of tutorials on how to build a successful website. I also recommend a DSLR camera and tripod to be able to create content to market yourself. You have to constantly put your brand out their in multiple forms in order to have a successful art business.

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